These types of commercial electrical specialists will take the time to understand the ins and outs of your unique business, thoroughly assess your facilities, and develop custom recommendations to improve processes, layouts, and more. Let's examine a few examples of how these electrical professionals can benefit your retail business.
Enhance the Average Customer Experience
As a retailer, you want to make your store an inviting place and ensure a pleasant shopping experience for your customers. Plenty of factors influence the visual appeal of your space and how your customers interact with your products. A retail electrician can help you improve those factors in a variety of ways, like:
- Optimizing Your Lighting Setups – The significance of ambient lighting in creating an inviting retail environment has been empirically studied for years. And with the right accent lighting, you can increase your visual appeal and the likelihood of sales.
- Integrate Digital Signage and Interactive Displays – These systems can make it easy to update in-store promotions and information and engage customers at the right time. That enhanced shopping experience may lead to stronger sales over time.
- Add Customizations to Highlight Products – For instance, your electrician can add unique lighting in specific clothing sections to create a cozy ambiance.
By embracing electrical innovations in your retail space, you can take your customer experience to the next level and turn first-time shoppers into life-long customers.
Cut Costs with Automations and New Technology
From sprawling department stores to boutique food shops, many retailers are plagued by inefficiencies that affect their core business functions. According to one survey of 150 retailers, more than 70% of respondents have lost nearly 5% of revenue due to inefficiencies like promotion executions, inventory issues, assortment planning, wasted resources, and more.
As a retailer, it's important to ask yourself: "How much money am I losing because of inefficient processes or technological limitations?" With the right retail electrical services, you can explore and implement all kinds of custom cost-saving measures and innovations like:
- Energy-efficient lighting installations
- Automated HVAC and lighting systems
- Smart metering and monitoring solutions
- Robust inventory tracking systems
By integrating these types of custom technologies, you will not only save money on your monthly utility bills but also improve the overall efficiency and functionality of your retail business.
Enhance Security Systems
Although rates of larceny and theft have been declining nationally for decades, far too many retailers across the United States are significantly impacted by these crimes every year. By one estimate, over $68 billion worth of products were stolen from U.S. retailers in 2019. If your business has been affected by theft or other crime before, you know just how devastating those events can be to your bottom line.
By working with skilled retail electricians, you can upgrade the security systems and features at your facilities to prevent and deter crime. Depending on your facility's capabilities, your specialists can make custom recommendations on the most appropriate security solutions for your needs. These may include state-of-the-art intrusion detectors and alarm systems, CCTV cameras and proactive video monitoring solutions, access control systems, and more.
Improving Store Functionality
When your commercial electrical specialists visit your facilities in person, they can conduct a comprehensive audit of your current electrical systems to pinpoint areas of concern and opportunities for improvement. This audit will allow them to enhance your store's functionality for long-term scalability and optimizations.
For instance, your electrical team may realize that your current power distribution system is not adequate for your POS system and find that your circuits are constantly overloaded. To correct those issues, they can design and install custom power distribution systems to ensure all areas of the store have adequate power and minimal safety risks. They may even find ways to support your future expansions or technological upgrades by taking a close look at your current electrical system and implementing custom solutions for scalability down the line.
Start Your Improvements with our Retail Electricians
Are you looking for ways to boost your bottom line? We can help at P&L Electric. As a design-build electrical contractor, we have extensive experience tailoring electrical improvements for businesses of all shapes and sizes. Our team will help transform your business into a revenue-driving powerhouse with next-level electrical innovations, improvements, and optimizations.
Contact P&L Electric today to learn more about retail electrical services and how we can optimize your business.